Wide shot: what is it and when should I use it?

Wide shot: what is it and when should I use it?

In film, a wide shot–also known as a long shot–is a shot that shows something in its entirety, including the surroundings or landscape. For example, you might see a character’s whole body and the area that surrounds them. Wide shots can be captured on any lens, but...
How to find your ideal client

How to find your ideal client

If you’re a freelancer, marketer, or business owner, you’ve probably heard of, or given some thought to, the concept of the “ideal client.” The ideal client is who you keep in mind when you’re marketing your services. If you’re a values driven company, the ideal...
All about archetypes: The Lover(s)

All about archetypes: The Lover(s)

In this blog series, I’m exploring the link between Jungian archetypes and the major arcana of the tarot deck. To read more about it, check out my introduction article, which provides context for my thoughts, a tiny bit of background on Jungian archetypes and tarot,...
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